In a new era of customer expectations and technology possibilities
In a new era of customer expectations and technology possibilities
Most precisely, Leigh (pronounced Leah) Householder. After many years leading agencies and commercial organizations, I am finally in my House. Here, I leverage the context and learnings of my deep experience in commercial service and accountable innovation to uncover new ways for organizations to get to next.
The pace of change has changed as focus shifts from a period of rapid innovation churn to a lasting commitment to several core technologies (AI, 1:1, data integrations). Brands are asking critical questions to decide when and how to evolve effectively and efficiently.
With deep experience in both marketing and data, I excel at guiding healthcare, technology and B2B teams toward evolving capabilities, launching products, acquiring customers, and fostering loyalty with several specialized consulting services.
I attribute my approach and success to an idea a boss of mine captured brilliantly: "people tend to support what they help create." I live that in my work every day with start up, discovery, and alignment approaches that curate your team’s insights and add in new context. My proven approaches to discovering next start with the House 5.
Of life sciences brands reallocated budget from the field to marketing and cross-channel next best actions
Of marketing activities use martech tools to deliver messages and content
across channels
The multiplier of growth for brands with relatively mature omnichannel capabilities vs peers with average skills
Send me a short email outlining your challenge or click over to Calen.dy to set up a meeting that fits your schedule.
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